13.09.2011
Gamification, serious games, motivational design – these are some of the terms used when we apply lessons from game design to drive engagement in non-traditional contexts such as office work, health care or education.
Slowly but surely, games are changing the way employees and managers around the world tackle their daily tasks.
Here is a shorter version [...]
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08.08.2011
Games are all about fun. We play them because we are competitive by nature and we feel challenged through them, because we can risk it all in games and lose nothing in the real world, because games are a welcome break from our daily routine and, most importantly, because we get a feeling of accomplishment [...]
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03.06.2011
We love our work because it is creative, engaging and simply intrinsically fun.
But we realize that many other types of work lack elements necessary to keep workers motivated for a longer period of time.
One example of such a work place are call centers, especially outbound and sales centers, where everything is about numbers and companies [...]
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